Producer of authentic, high-quality spirits.
Identity Development / Package Design / Collateral Development / Website Development
Meyocks was approached by Scott Bush, with whom we had worked on the development and national success of Templeton Rye. He was involved in a new project in historic Valley Junction in West Des Moines — the redevelopment of the Rock Island Railroad car barn originally constructed in 1899 and finding new life as home for the Foundry Distilling Company.
Foundry Distilling Company asked us to help with brand identity and package design for a core line of vodka, rum and gin.
Inspired by the industrial history of the Foundry Distilling Company’s new home, the Meyocks team leveraged its food and beverage marketing expertise to create a brand identity and identity system that pays homage to the past while also incorporating contemporary design notes to highlight the distiller’s bright future.
Foundry Distilling Company recently celebrated its first anniversary as a destination experience in the Des Moines metro area and its products are making in-roads throughout the state and country. Plus, Meyocks’ package design for the Foundry Distilling Company was recognized in the form of a Graphic Design USA American Package Design Award.
Foundry Distilling Company quickly needed additional assistance from Meyocks in the development of a website with the capability to book distillery tours. Meyocks also extended the brand through collateral detailing the distillery’s range of offerings including rental spaces, custom spirits and whiskey-making experiences.